Doctoral   Sheth, Jagdish N. (2007), "Emerging Research Opportunities for Doctoral Students in B-to-B Marketing," Volume 14 Number1, 13 - 22   Lichtenthal, J. David (1998), "Business-to-Business Marketing Education in the 21st Century," Volume 5 Number 1/2, 1 - 6.   Danneels Erwin and Lilien, Gary L. (1998), "Doctoral Programs in Business-to-Business Marketing: Status and Prospects," Volume 5 Number 1/2, 7 - 34.   Dowling, Grahame R., "Challenges for B-to-B Doctoral Programs: A Commentary on 'Doctoral Programs in Business-to-Business Marketing: Status and Prospects,' by Erwin Danneels and Gary L. Lilien," 35 - 38.   Danneels Erwin and Lilien, Gary L., "A Program of Action for Business-to-Business Doctoral Programs: A Reply to Grahame Dowling," 39 - 40.     Masters   Barclay, Donald W., Deutscher, Terry H. and Vandenbosch, Mark H. (2007), "Business Marketing in Master's Programs: a Part of the Fabric," Volume 14 Number 1, 31 - 52.   Honeycutt, Earl D. Jr., "A Commentary on Business Marketing in Master's Programs: a Part of the Fabric," 53 - 60.   Narus, James A. and Anderson, James C., "A Commentary on 'Business Marketing in Master's Programs: A Part of the Fabric': Cut from the same cloth?" 61 - 68.   Barclay, Donald W., Deutscher, Terry H. and Vandenbosch, Mark H. "A Reply to 'Business Marketing in Master's Programs: a Part of the Fabric', But What id the Suit Differs?" 69 - 74.   Narus, James A. and Anderson, James C., "Master's Level Education in Business Marketing: Quo Vadis?" Volume 5 Number 1/2, 75 - 94.   Honeycutt, Earl D. Jr, "Commentary on: 'Master's Level Education in Business Marketing: Quo Vadis?' by James A. Narus and James C. Anderson," 95 - 98   Narus, James A. and Anderson, James C., "Making Business Marketing More Prominent in Master's Programs: Reply to Earl D. Honeycutt, Jr." 99 - 102.     Undergraduate   Hutt, Micheal D. and Speh, Thomas W., "Undergraduate Education: The Implications of Cross-Functional Relationships in Business Marketing - The Skills of High Performing Managers." Volume 14 Number 1, 31 - 52.   Rodriguez, Carlos M., "A Commentary on 'Undergraduate Education: The Implications of Cross-Functional Relationships in Business Marketing - The Skills of High-Performing Managers," 95 - 102   Butaney, Gul T., "A Commentary on 'Undergraduate Education: The Implications of Cross-Functional Relationships in Business Marketing - The Skills of High-Performing Managers" 103 - 110.   Hutt, Micheal D. and Speh, Thomas W., "A Reply to Commentaries by Gul T. Butaney and Carlos M. Rodriguez - The Business Marketing Course: A Cornerstone in the Undergraduate Curriculum" 111 - 114.   Hutt, Micheal D. Speh, Thomas W., "Business Marketing Education: a Distinctive Role in the Undergraduate Curriculum" Volume 5 Number 1/2, 102 - 126.   Butaney, Gul, "Commentary on 'Business Marketing Education: A Distinctive Role in the Undergraduate Curriculum,' by Micheal D. Hutt and Thomas W. Speh." 127 - 138.   Hutt, Micheal D. Speh, Thomas W., "Linking Content to Practice in the Business Marketing Course: a Reply to Gul Butaney," 139 - 144.     Executive Education   Narayandas, Narakessari, Rangan, Kasturi V. and Zaltman, Gerald, "The Pedagogy of Executive Education in Business Markets," Volume 5 Number 1/2, 41 - 64.   Wilson, Elizabeth J., "Commentary on 'The Pedagogy of Executive Education in Business Markets,' by Narakessari Narayandas, V. Kasturi Rangan and GErald Zaltman." 65 - 70.   Narayandas, Narakessari, Rangan, Kasturi V. and Zaltman, Gerald, "Reply to Commentary on 'The Pedagogy of Executive Education in Business Markets," by Elizabeth J. Wilson" 71 - 74.     Technology   Vlosky, Richard P. and Wilson, David T., "Essay: Technology in the Classroom: Teaching Business Marketing in the 21st Century" Volume 5 Number 1/2, 145 - 156.   Rodriguez, Carlos M., "Commentary on: 'Technology in the Classroom: Teaching Business Marketing in the 21st Century,' by Richard P. Vlosky and David T. Wilson. 157 - 160.   Vlosky, Richard P. and Wilson, David T., "Technology in the Classroom: Teaching Business Marketing in the 21st Century: A Reply to Carlos M. Rodriguez." 161 - 164.     Textbooks   Backhaus, Klaus, Mell, Bastian and Sabel, Tatjana, "Business-to-Business Marketing Textbooks: A Comparative Review." Volume 14 Number 4, 11 - 66.   Butaney, Gul T., "Commentary on 'Business-to-Business Marketing Textbooks: A Comparative Review," 67 - 78.   Honeycutt, Earl D. Jr, amd Thelen, Shawn T., "Commentary on 'Business-to-Business Marketing Textbooks: A Comparative Review" 79 - 84.   McLoughlin, Damien, "Commentary on 'Business-to-Business Marketing Textbooks: A Comparative Review," 85 - 92.   Snehota, Ivan and Tunisini, Annalisa, "Commentary on 'Business-to-Business Marketing Textbooks: A Comparative Review" 93 - 98.   Backhaus, Klaus, Mell, Bastian and Sabel, Tatjana, "A Reply to the Commentaries on Business-to-Business Marketing Textbooks: A Comparative Review," 99 - 105.   Backhaus, Klaus, Muehlfeld, Katrin and Okoye, Diana, "Business-to-Business Marketing Textbooks: A Comparative Review." Volume 9 Number 4, 27 - 64.   Butaney, Gul T., "Commentary on Business-to-Business Marketing Textbooks: A Comparative Review," 65 - 74.   HUtt, Micheal D. and Speh, Thomas W., "Commentary on 'Business-to-Business Marketing Textbooks: A Comparative Review" 75 - 84.   Narus, James A., "Commentary on 'Business-to-Business Marketing Textbooks: A Comparative Review," 85 - 100.   Plank, Richard E., "Commentary on 'Business-to-Business Marketing Textbooks: A Comparative Review" 101 - 108.   Backhaus, Klaus, Muehlfeld, Katrin and Okoye, Diana, "A Reply to the Commentaries on Business-to-Business Marketing Textbooks: A Comparative Review," 109 - 122.